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NOROO presents MIRAGE with uauproject in MDW 2023

2023.4.6

1. About 'MIRAGE' Exhibition


MIRAGE Exhibition Key Visual Image 

 

The exhibition draws inspiration from the main theme, ‘Flexibility’, of the ‘COVER ALL Vol.07’ color and trend book. 

The main theme explores five sub-tendencies: ‘unclosed’, ‘intertextuality & overlapping’, ‘extension’, ‘repetition’, and ‘imaginable’ which provides a moment of healing and refreshment, helping people escape from uncertainty and anxiety from challenging times.

‘MIRAGE’ is the metaphoric theme of this new and transformative experience. It’s a mesmerizing and captivating optical illusion that transports visitors to another world of hope and possibility, where the mind can wander free and the spirit can soar. With uauproject’s eco-sustainable 3D print artworks as a back, visitors are invited to explore the limits of imagination & creativity, indulge in the beauty of light and color, and rejuvenate their souls.

 

 

 

 

2. About uauproject


uauproject_ Product Designer

 

Uauproject is a design studio based in Warsaw, Poland. Founded by Justyna Fałdzińska & Miłosz Dąbrowski. They specialize in creating unique and innovative functional art pieces using 3D printing technology.

Their work combines a high level of craftsmanship with cutting-edge technology, resulting in visually stunning and functional pieces that push the boundaries of what is possible with 3D printing.

The studio has gained international recognition for their work, and their pieces can be found in galleries, museums, and private collections around the world.

 



Education

MFA in Industrial Design | Warsaw Academy of Fine Arts | Poland 

 

Prize & Experience 

2021

[Woke up like this] solo exhibition in Oneroom Gallery

 - London Design Festival / London, England

2020

Individual presentation during virtual Dutch Design Week

 - 'Designer of the Year' / Arena Design, Poland

2019

Individual presentation during Ambiente Frankfurt

 - Frankfurt, Germany

Individual presentation during Dutch Design Week

 - Eindhoven, Netherlands

2018

Individual presentation during New York Design Week

 - New York, USA

2017

Individual presentation during Paris Design Week, NOW! Le OFF

 - Paris, France

Individual presentation during Les Puces du Design

 - Paris, France


In the collection  

Stedelijk Museum, Amsterdam, Netherlands

 

 

Contact Information

Website: www.uauproject.com / www.uaushop.eu 

Instagram: @uauproject

Email: info@uauproject.com

 

 

 

 

3. About NMDS


NMDS(NOROO Milan Design Studio)_ Spatial Design / Lighting Design

 

NOROO Milan Design Studio was founded by NOROO Group, which has led the history of the Korean chemical industry by working in various fields such as color, material, and finishing for 78 years.

NMDS generates networking and shares visions and ideas through dialogue and activities between creatives, industry experts, and scholars. Composed of an international group of professionals from different areas from architecture to design, from contemporary art to site-specific installations, from scenography to lighting design, NMDS offers total design solutions founded on colored intelligence.

 



Vision

Colorful Intelligence by NOROO

∙ Total design solution based on the colorful intelligence

∙ Provide creative ideas and inspiration in color

∙ Customer-specific strategy management 


Recent Works 

2023

∙Brascia Museum

 - Lighting Design / Italy

2022

∙Milan Design Week [Moooi envisioned by LG OLED] 

 - Coordination & management / LG, Korea

∙Milan Design Week [24 Hours with BOERO] 

 - Exhibition Design / Boero, Italy

2021

∙Lagusa Cathedral

 - Lighting Design / Italy 

∙Pastry 'Dolce' 

 - Interior Design & Brand Identity Design / Italy

2020

∙Urban regeneration project

 - Color Design / Italy

2019

∙Milan Design Week [TIDES by Kwangho Lee x Wang&Söderström] 

 - Coordination & Management / NOROO, Korea

∙Milan Design Week [Monochrome&Monologue] 

 - Coordination / KCDF, Korea

 

Contact information

Website: www.noroomilan.com

Instagram: @noroomilandesignstudio

Facebook: fb.com/noroomilan.designstudio.1

Email: info@noroomilan.com

Phone: +39 02 4944 5500

 

 

 

 

4. About NOROO Group

Since its establishment in 1945, NOROO has gained widespread recognition in the fine chemical industry in South Korea. Along with offering a diverse product lineup that includes paint, ink, resin, and plastics, NOROO has been actively engaged in various brand and marketing ventures related to color. In particular, NOROO's in-house color consultancy, NOROO Seoul Design Studio (NSDS), releases yearly color trend forecasts for design, art, architecture, and the mobility sector in their trend book 'COVER ALL'. This annual publication has become a valuable resource for industry professionals seeking to stay current with the latest color trends. 

 

NOROO International Color&Trend Show(NCTS),  Seoul, Korea

  


Trend Book-Cover All Launching Exhibition, Ginza 6, Tokyo, Japan

 

NOROO Group

Website: www.norooholdings.com

NCTS info: 

http://norooholdings.com/en/media/?pIdx=trendShow&B_Name=center&b_dir=bbs&b_url=ncts_list&category=ncts_en 

instagram: @noroopaint

 

Business Area

Chemicals / Agriculture / Distribution / Consulting & Design

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