- The Global Color Treds of South Korea, Japan, Europe and the United States in one place
- Over 1,000 color design experts from Korea and overseas participated in the event.
- Launch of NPCI (NOROO-PANTONE Color Institute) “COVER ALL” Trend Book.
- American company ‘Pantone co ltd.’ has announced ‘Greenery (Pantone Number: 15-0343)’ as the color of 2017.
 
NOROO Paint co ltd., a major subsidiary of the NOROO Group, announced that 2017 NOROO International Color Trend Show was successfully held at DDP (Dongdaemun Design Plaza) on December 9th 2016.

NOROO Color Trend Show, which celebrated its 6th anniversary this year, presented global color trends to Korean industries. There were approximately 1,000 professionals from various fields including corporate color managers, interior designers, academics, who participated in the event.

The event, which yearly presents new color trends and 'color of the year', was a good opportunity to see global color experts from Japan, Europe, and the United States gathered in one place to compare and analyze color trends and see fashion trends for 2017.

The head of planning and production at「DIC Color Design co. ltd」, Japan's leading design company, Mr. Hideyasu Machida, was the first to give a speech on “Latest Asian Color & Design Trend”. He introduced the unique style of Asia which reflects the diversity of cultures and unique sensibilities.

Mr. Pawel Nolbert, a Polish artist, showed the world of fresh reality created by experimental combinations of colors and materials using the visual art with the theme of "Defined By Color". He gained a worldwide reputation through 2016 TED platform.

Additionally, Korea's leading NOROO-PANTONE Color Institute (NPCI) has launched its Trend Book 'COVER ALL' for the first time.

Following this, a Chief researcher, Mr. Hyun Jung O and Mr. Kim Seung-hyun, attracted a lot of audience attention by giving a speech on ‘2017-18 Creative Trend & Color’, introducing color trends that are reflecting NPCI’s future core keyword ‘humanity’ and effective color application manuals.
 
Lastly, Mrs. Leatrice Eiseman, a senior consultant of Pantone co. ltd, the leading global color company, has introduced .

After comprehensively analyzing the flow of color trends, “Greenery(Pantone color code #15-03430)” was ed and officially announced as the color of the year of 2017 for the first time in Asia. When the green light of “Greenery” was

The world that is created by the sensitive Greenery color of Green light of refreshing nature

When the world made of greenery color that refreshing nature's green light spreads on screen, presenting feeling of refreshing seemed to be filled in present meeting place well.

Since 1987, NOROO Paint co. ltd. is the first company in domestic paint industry to operate the Color Research Institute. The institute has been providing different color services in various fields such as automobile, home appliance, architecture, and color design. In addition, the company launched the NOROO-PANTONE Color Institute (NPCI) in 2014, and has developed technical cooperation for paint color and created new markets by expanding business of high-quality color solution through customized color consulting in the main industrial design fields such as architecture, automobile, home appliance, fashion and interior designs.